A true must-visit for Asian pop culture fans across the Benelux! Made in Asia is your doorway to the wonders of Asia—from Japan to Korea, all the way to China! If you’re into anime, manga, and Asian cultures, you already know the name. Made in Asia joins the Heroes World in the Autumn editions and brings a full surge of Asian energy—an essential vibe fans wait for year after year.
Doorway to the Wonders of Asia
On the line-up: guests straight from Japan who helped bring your favorite anime and manga to life, legendary voice actors behind iconic characters, and a massive crew of content creators from YouTube, TikTok, Twitch, and Instagram. Panels, autograph sessions, live shows, and exclusive encounters—every aisle is packed with moments, surprises, and pure hype.
Here, you’re no longer just following your favorite anime and manga… you’re stepping straight into their world.
Discover our other zones
Discover our other zones
Let your fandom sprout bloom with once-in-a-lifetime actor encounters!
The finest minds and steadiest hands of the universe gather in the Creators Cave!
Where you’ll need 8 arms to go nuts on all keyboards, controllers, cards, and dice.
The ultimate hotspot to hunt down all the geeky treasures you’ve been dreaming of.
